Ohio Web Design

5 Signs Your Website Needs Work

In our last article we discussed “5 Things Your Website is Missing That's Costing You Big Time.

This time around I’d like to discuss 5 signs your website needs a little work.

You may actually have a great looking website with awesome navigation.

Your content may be fantastic and super informative.

Even if you’re hitting all the target points that a website must have, there are still a few things you may not be aware of that could improve the overall performance of your site.

5 Things Your Website is Missing That's Costing You Big Time

2016 brought about a major push in SEO, content marketing and lead generation. Tools like Leadpages, Facebook Advertising and countless other platforms took the forefront and everyone became their own marketing specialist.

While these tools have drastically simplified the process of customer acquisition I must ask the vital question, “Have you been paying attention to your website?”

How to create awesome email subject lines that get results

We all know the importance of making a great first impression.

Within seconds of meeting someone we are evaluated and opinions are formed about us based on our appearance, body language, demeanor, etc.

These first impressions can be nearly impossible to reverse, making them extremely important, as they set the tone for all future interactions.

In the same way, our email subject lines afford us the opportunity to make a great first impression. Sometimes it’s the only impression we get.

5 Simple Web Design Do’s & Don’ts

Don’t:  Design your website around your logo.

Your logo maybe be complicated, contain a lot of colors, or just plain not web friendly.

Do: Design your logo for your website.

If you don’t have a logo yet, great! Design it with both the web & print in mind. If you do that’s ok too! However, you may want to re-evaluate it and make it web ready!  You can do that here http://archboardmedia.com/news/logo-design-how-get-website-ready

 

Making Your Brand Identity Web Ready

Your brand identity is your business. It is how people know, recognize and remember you. It's something that takes a long time to build and is an ongoing process that should never really be completed. It's imortant to make sure that your identity flows through all parts of your company, not just some of it. Therefore, you want to make sure your website matches the identity you worked so hard to create. I will give you a few tips to help you transitions your brand to the web.

The Ever Changing Gallery & the Latest Trends

The gallery or slideshow is one of the most popular features on websites today. There is most likely one in some shape or form on almost every site you visit. Why, you make ask. Well because they are becoming more and more dynamic and bring a sense of interactivity. Also, if done right they can be down right gorgeous.

You are going to probably want a gallery on your site, they are becoming a standard of web design. The question is what kind should you use? I am going to give you some examples of different slideshow options from some of our very own Archboard Designs.

Functional Design - Useful UX

Great website designers know that the end product is more than just the design. Design is important. We all want sites that people talk about for their quality and visual appeal, but there is an aspect that is much more than visual and that is the User Experience (UX). Fantastic web designs can be rendered utterly useless if it is impossible to navigate or find the content that you are looking for. Here we find what separates good designers from the great ones. So how can we have the best of both worlds?

Card Based Design - The Future of the Web

Cards are the design of the future. Also known as tiles, modules, portraits, etc, the name may be new, but the design style is here to stay.

What is This New Style?

Web Design Ledger gives a great answer.

Simply answered, cards are packages of interactive information, usually presented in the shape of a rectangle. Just like credit or baseball, web cards provide quick and related information in a condensed format.

Content Writing - I Wish I Had the Time

It's no secret that Google loves revolving content. That's why every site we build comes with some sort of blog/news feed and why we encourage all of our clients to use it and use it often. Blogging, tagging and keyword content creation can often be one of the quickest and easiest way to move your site up in Google's search results, but here lies a major problem.

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